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CustomFit360
Custom Fit 360 3 Custom Fit 360 4 Custom Fit 360 9 Custom Fit 360 2 Custom Fit 360 5 Custom Fit 360 10

A Coaching-Led Fitness Franchise Built on Outcomes, Not Access

CustomFit360 is a premium health and fitness franchise designed around one core belief, people do not need more access to equipment, they need better guidance. The brand delivers a coaching-first, outcomes-driven fitness experience focused on long-term results, accountability, and sustainable progress.

A Modern Fitness Studio Built for Real Life

Founded in 2016, CustomFit360 operates successful prototype locations delivering a complete training experience in a welcoming, community-first environment. The model combines structured coaching, personalized programming, and strong member relationships to support lasting physical transformation.

Coaching-First Philosophy

Every member experience is centered around individualized guidance, education, and accountability. This approach helps members stay engaged, train safely, and see meaningful progress over time.

Designed for Consistency and Retention

Programs are built to meet members where they are and move them forward with clarity, safety, and momentum, supporting strong retention and referrals.

The CustomFit360 Advantage

CustomFit360 differentiates itself in a crowded fitness market through coaching quality, standardized systems, and a premium studio experience.

Proprietary Training Methodology

The brand is anchored by a repeatable, founder-led system that focuses on strength, fat loss, and functional movement, ensuring consistent delivery across locations.

Built-In Coach Development

Structured education and onboarding systems support high coaching standards, helping franchise owners build strong teams while protecting brand quality.

Premium Services with Strong Demand

Revenue is driven by a service mix that includes personal training, small group training, nutrition coaching, and flexible training options, not volume-only memberships.

Broad and Durable Member Base

The model serves individuals of all ages and fitness levels, with strong appeal among active adults who prioritize mobility, longevity, and quality of life.

Programs and Services

CustomFit360 locations offer a structured range of fitness and wellness services, including:

  • Personal training programs
  • Small group training sessions
  • Drop-in training options
  • Nutrition coaching and education
  • Functional strength and mobility training

The Ideal CustomFit360 Franchise Partner

CustomFit360 is built for owners who believe fitness should be personal, safe, and sustainable.

  • Strong in sales and customer service
  • Comfortable building face-to-face relationships
  • Organized and schedule focused
  • Committed to high standards and integrity-led leadership
  • Open to hands-on involvement or structured leadership teams

Training and Ongoing Support

CustomFit360 provides comprehensive training and ongoing support designed to build confident owners and high-performing studios.

Comprehensive Initial Training

Initial training covers administrative systems, studio operations, sales processes, and marketing fundamentals.

On-Site Opening Support

Hands-on support is provided during launch to ensure team readiness, operational consistency, and a strong opening experience.

Ongoing Operational Guidance

Continued support includes operational reviews, customer service standards, and administrative best practices.

Marketing and Brand Support

Brand-aligned marketing tools and strategies support local awareness, member acquisition, and long-term growth.

Bring a Results-Driven Fitness Studio to Your Community

CustomFit360 offers franchise partners the opportunity to lead a premium fitness studio focused on coaching, relationships, and real outcomes. With a scalable model and strong demand for guided fitness, the brand is positioned for sustainable expansion.

To get started, fill out the franchise form.

This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to effect the sale of a franchise will be made only if we are first in compliance with state registration requirements, or are covered by an applicable state exclusion or exemption.

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