Starock

Be the Boss of Bold Interiors Today

Build Bold. Reinvent Renovation. Franchise Smarter with Starock.

Built to Stand Out

At Starock, we don't just follow trends — we define them. Founded in 2018 in Medicine Hat, Alberta, Starock is powered by over 25 years of global import and export experience across diverse industries. Our expertise in international sourcing and logistics sets us apart, giving our franchisees a trusted foundation and a supply chain built on consistency, quality, and compliance.

Starock partners with top-tier manufacturers to create exclusive lines of innovative interior products — including marble wall panels, acoustic HexWalls, exterior cladding, and wood veneer SPC flooring. Each piece combines quality craftsmanship with modern design, inspired by nature and built for today's aesthetic standards.

With Starock, clients experience cost savings, design excellence, and simplified project management. Franchisees benefit from a business model that delivers style, scalability, and success.

Say Goodbye to Basic — Say Hello to Starock

We've taken the booming home renovation industry and carved out a space that's stylish, modern, and profitable. Starock is not your average building materials business — it's a turnkey design concept with a unique product line and premium appeal.

Specializing in premium accent wall solutions and modern decorative surfaces, our franchisees deliver in-demand styles such as wood slats, zigzag panels, and geometric designs. With a model that starts from a home office, keeps overhead low, and scales fast, Starock offers a franchise opportunity that's both flexible and high-performing.

Our curated, cost-effective, and DIY-friendly products are designed for broad appeal — from homeowners and contractors to designers and developers. Each franchise is equipped to offer local customers exclusive products that transform interiors with ease and elegance.

Franchise the Future of Interior Design

When you join Starock, you become part of a movement redefining the home improvement industry. We're helping entrepreneurs transform spaces, create wealth, and build brands that last.

A Proven Flagship That Leads the Way

Our successful Calgary location serves as proof of performance. With strong brand traction, smart pricing, and premium-quality products, it demonstrates exactly what franchisees can achieve under the Starock model.

Low Overhead, High Potential

With high demand and minimal competition, Starock offers a lean, low-cost operation with strong ROI potential and tremendous growth opportunities.

Simple to Run, Easy to Learn

Our streamlined systems and simplified processes make the Starock franchise perfect for both new entrepreneurs and experienced operators. With fewer moving parts, minimal staff, and comprehensive support, it's designed for long-term scalability.

Built for National Growth

From major cities to emerging suburbs, Starock's product line and business model are built to adapt. As the demand for accent wall solutions and modern interiors grows, so does your opportunity to expand.

Credibility You Can Count On

With decades of combined business experience, our family-led leadership team has built Starock on trust, quality, and consistency. We bring a deep understanding of international supply, manufacturing, and customer satisfaction — giving our franchisees the confidence to thrive.

Driven by Integrity, Powered by Innovation

We're a franchise brand rooted in integrity and inspired by innovation. Our designs, materials, and technologies evolve with the market to keep Starock ahead of industry trends while maintaining timeless appeal.

Training & Support

Starock franchisees receive comprehensive training, operations guidance, and marketing support to ensure long-term success.

Training That Builds Confidence

Before launch, every franchisee participates in one to two weeks of intensive training at our headquarters, covering product knowledge, sales strategy, and operational systems. We also provide on-site support during your grand opening.

Operations That Simplify Success

From inventory and logistics to customer experience and admin systems, we offer expert, ongoing support to help you master day-to-day operations and maintain efficiency.

Marketing That Drives Demand

Starock delivers national-level brand assets, creative campaigns, and local marketing playbooks to help franchisees build awareness, drive traffic, and boost sales.

Innovation That Keeps You Ahead

Our R&D team continuously explores new design solutions, purchasing systems, and customer engagement strategies to give our franchisees a sustainable competitive edge.

Franchise Ownership Framework

1. Design Your Future

Submit a quick franchise inquiry form to begin your journey toward owning your own Starock business.

2. Let's Talk Vision

We'll schedule a call to discuss your goals, business background, and how Starock aligns with your vision.

3. Check the Foundation

Review the Franchise Disclosure Document for full transparency on investment, structure, and expectations.

4. The Showroom Experience

Visit our flagship location to meet the team, explore the systems, and experience the Starock brand firsthand.

5. Seal the Deal

Once you're ready, sign the Franchise Agreement and start building your own Starock success story.

6. Your Toolkit for Success

Receive ongoing training, marketing support, and operational guidance to grow your business with confidence.

Investment Overview

Franchise Fee: $40,000

Estimated Investment Range: $250,000 – $400,000

Royalty Fee: 6% of Gross Sales

Local Advertising: Up to 5% of Gross Sales

Corporate Marketing Fund: 2% of Gross Sales

Let's Bring Starock to Your City

Join a brand that's redefining the home renovation industry with innovation, artistry, and opportunity. Build your future with Starock today.

To get started, fill out the franchise form.

This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to effect the sale of a franchise will be made only if we are first in compliance with state registration requirements, or are covered by an applicable state exclusion or exemption.